2018 is going to be the most exciting year for Kollywood. All major stars, including veterans like Rajinikanth and Kamal Haasan, will have releases. Both did not have a 2017 release, despite being under the spotlight for their anticipated political plunge.
One of the biggest trends that emerged in 2017 was non star films with good content and offbeat subjects finding an audience. Films like Aruvi, Aramm, Maanagaram, Pa Paandi, Taramani and a few others which were not conventional commercial entertainers worked to a large extent.
The business of cinema too changed. Good content found a new market with their internet rights as they premiered on OTT’s like Amazon Prime Video within days of theatrical release.
However, Tamil commercial cinema runs on star power and its ageing superstars still have a huge market not only in Tamil Nadu but also in the growing overseas market. Today, a top star film’s business is in the range of Rs 100 to 150 crore worldwide, including all the rights. And there are enough producers to bankroll these films even though it is highly risky.
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Meanwhile, Kamal Haasan is in the USA, completing the post-production work of his long delayed Viswaroopam 2. Kamal has said that his first priority is to complete it and get it censored. He has told his distributors that Vishwaroopam 2 will release in the first quarter of 2018 though the trade says film is mired in financial issues. It is likely to be the only Kamal Haasan film of 2018. Kamal is planning to start his next film Indian 2 with Shankar by April.
Vijay, after the stupendous success of Mersal, will start shoot for his next untitled film with AR Murgadoss from January 2018. The film is said to be a social thriller and is produced by south India’s leading television network Sun TV’s production company Sun Pictures. It is slated for a Diwali release, as the rest of the star cast is being finalised.
Ajith has announced his next film Viswasam with his favourite director Siva. The combo is once again coming together for the fourth time in what is rumoured to be a rural mass entertainer. The shoot of the film starts in January and it is slated for a Diwali release as well.
There are also interesting films like Dhanush’s Gautham Menon directed Ennai Noki Payyum Thotta and his Vetrimaran directed Vaada Chennai due for release in 2018. Sivakarthikeyan has Ponram directed untitled mass comedy film coming up for release in summer. Vikram has his Sketch ready for release on Pongal anad his Gautham Menon film Dhruva Natchitharam for summer and Hari directed Saamy Squarecoming up on the Independence Day.